A latest data released by China E-commerce Research Center showed that, in the first half of 2013, online shopping turnover totalled 754.2 billion yuan (USD 123.2 billion), with a YoY growth of 47.3%. It represented 6.8% of total consumer goods retail sales.
The online shopping market is estimated to reach 1.74 trillion yuan (USD 278.4 billion) this year. And, m-commerce turnover is about to reach 130 billion yuan (USD 20.8 billion) this year.