Mini Program platforms: WeChat vs. Alibaba vs. Baidu

Mini Programs (MP) are light applications designed to run on top of a specific mobile app. Top technology companies in China have designed and run their own mini program framework; and, the most popular ones include WeChat platform, Alibaba (Alipay platform; Taobao platform), Baidu Smart Program, and QuickApp.

WeChat Mini Program DAU exceeded 400 million as of August 2020 while Baidu and Alipay's mini program MAU exceeded 354 million and 500 million respectively in 2020.

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