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Close to 80% of China internet users shop online in 2020

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The number of online shopping users in China grew to 749.39 million, accounting for almost 80% of all internet users in China.

Mobile shoppers grew to 746.96 million as of June 2020, representing about 80% of mobile internet users.

China's online shopping market saw a 6.8% growth YoY or 20.9% QoQ in the second quarter of 2020 and reached 2,572.74 billion yuan in total transactions.

Mobile is the key driving force in China's online shopping market, accounting for over 86%.

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