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China’s Top 10 B2C Apps in 2012

According to iResearch, Jingdong’s App is the top app by monthly user coverage with over 15 million users from Aug 2012 and Jan, 2013, followed by Dangdang with over 5 million users and Amazon...

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Wechat Oversea User Hit 70 Million, Hired Messi for Global Ad Promotion

Tencent’s president Chiping Liu revealed that the number of Wechat (or known by Chinese users as Weixin) oversea users have surpassed 70 million at the Tencent Partners Conference event in Beijing last...

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16 Charts To Tell You About China Mobile Consumers

According to Nielsen’s research, China Mobile phone penetration is among the highest with 89%, among which 66% use smartphone.The younger generation are more likely to embrace smartphone devices; 82%...

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How to Monitor Weibo Conversation with Baidu Search

Conversations in social media contain valuable information and data for marketers; as there are many tools, free and paid in the market, we will share a quick tip on how you can check brand...

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Enterprise Weibo Accounts Exceeded 300 Million Followers

According to iResearch, monthly Weibo users accessing from desktop computers hit 285 million in March 2013, and Weibo mobile app monthly users reached 88 million. Weibo has become a mainstream...

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Sina Weibo Activity Down by 30%

According to a third party data tracking service WeiboReach, Sina Weibo acitivity is down by 30% compared to the beginning of 2011.WeiboReach came to the conclusion by analyzing Sina Weibo accounts...

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NetEase News Client Hit 120 million, Daily Active Users Reached 40 million

The number of NetEase News Client users has surpassed 120 million, and daily active users reached 40 million, said by NetEase General Manager Xu Shi at Longmen Zhen Salon hosted by Techweb on July 9...

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Sina Weibo Launched Paid “Retweet” Feature

Sina Weibo is testing its new paid “retweet” feature among a small group of users.As we know, each personally composed microblog post (or tweet) has a “read” link beneath it, which shows the number of...

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Dianping Web Traffic Hit 2 Billion, Mobile Apps Unique Users Surpassed 75...

According to data published by Dianping, China’s leading user review and recommendation site,  its monthly traffic (desktop and mobile devices) has surpassed 2 billion by Q2 2013, 70% of which is from...

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14 Charts About Chinese Mobile Users in Tier 3 & 4 Cities

According to iiMedia Research, China’s mobile users were 450 million by the end of 2012, and mobile users from tier 3 and tier 4 cities reached 163 million. With the popularity of smartphones and...

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China’s Top Flirting App Momo Users Reached 50 million

Momo, a Chinese mobile app or known as China’s top flirting app, has surpassed 50 million users and 70 thousand groups.Momo is launched in Aug 2011, with about 10 million users. And Momo added features...

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Where Did China Business Travelers Made Online Bookings?

According to AdChina research, Ctrip and Qunar are the top online hotel and air ticket booking websites. Over 50% business travelers made online bookings on Ctrip and Qunar.Generally speaking, business...

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Case Study: Coca Cola’s Weibo Marketing

Coca Cola has been cooperating with Sina Weibo to promote its customized bottles using Weibo Wallet. It costs about 20 yuan a bottle. So, how was the online sales?The first day, 300 bottles sold out in...

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Chinese Tourists Getting Less Satisfied

On July 11th, China Tourism Research Institute released the survey results on the satisfaction of Chinese tourists in Q2 2013.The results show that index on the satisfaction of Chinese tourists is...

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Baidu to Increase Cost for Unverified Account

Baidu is about to increase cost for unverified PPC accounts beginning from Aug 1, 2013.For unverified business accounts, promotion cost will increase from additional 10% to 20%.For unverified personal...

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China Mobile Ads Average CTR Below 1% in Q2 2013

According to an adSage report, mobile application life cycle has been dropping from 200 days in June 2012 to 40 days in May 2013. The number of daily active users dropped and growth rate of new users...

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Mobile QQ and Wechat Own Over 60% of IM Accounts in Q1 2013

According to Enfodesk, the top three mobile IM in China by total number of cumulative accounts are mobile QQ with 38.07% market share, Weixin (Wechat) with 27.97%, and Fetion with 18.37%. QQ is also...

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Alibaba Released Weibo for Taobao with Sina

Alibaba announced Weibo for Taobao on Aug 1 2013, merely three months after investing 586 million in Sina Weibo. The collaboration has two major benefits. Users can bundle their Sina Weibo and Taobao...

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Baidu Launch Personal Assistant App for Android Phones

Baidu quietly launched Personal Assistant app for businessperson, to help CEOs, managers and the white-collars manage their business relationships. With this app, you can set up contact files for...

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Sohu Revenue in Q2 2013 Up 33%

Sohu just released its Q2 financial report on July 29, 2013. The total revenue in Q2 is USD 339 million, 10% higher than Q1 with year-on-year increase of 33%. Net income is 22 million USD in Q2, 6%...

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